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AS WELL AS WHY THIS BOOK HAS BEEN WRITTEN
B the American publishing houses have printed a current of last 35 years more
5 million various books. The majority of them were mortally boring and
Many have not paid off at all. "Many" - I have told? it one of
The world's largest publishing houses recently admitted to me that its company,
Despite 75-year-old publishing experience, still incurs losses on seven of
Eight published books.
Why, in that case, I had impudence to write one more book? And
After I ee have written, why should bother you with councils
To read ee?
Fair question, and I will try to respond to it. Trying
More precisely to explain it, I will be compelled it is compelled to repeat some in brief
From the facts, o which you have already read in the preface of Lowell of Thomas.
Beginning c 1912 and until now I conduct educational courses in New York
For businessmen and experts of both sexes. At first it were courses only
Oratory, the courses which unique mission was
To train the adults possessing known experience of people, to think and
To express the ideas c it clearness and the big effect, as at the business
Meetings, and before a society.
Ho gradually, after the lapse of several years of training, it became clear to me,
That as deeply these adult people required oratory, still
More they required art to live and get on c people in the daily
Business and public contacts.
Gradually I have clearly realised, as itself I require such art.
Now, when I look back for the lived years, it confusion and
Awkwardness for the own numerous misses caused
Lack of a sincere subtlety and understanding. As though I wished, that the such
The book was in my hands twenty years ago, what invaluable
The help it would be for me.
Ability to behave c people, possibly, major of facing to you
Problems, it, if you the businessman. Ho it is correct and in that case,
If you the architect, the engineer, or simply housewife. Research,
Spent some years ago with a view of teaching progress under
Carnegie's protection, it the most important and considerable fact -
The fact subsequently confirmed with additional studying of a question,
Carnegie's undertaken Institute of technology. This research
Has allowed to find out, what even in such technical area, as engineering
Business, about fifteen percent of the financial success reached
Experts, it is necessary to charge to purely technical knowledge and nearby
85 % - on the bill of its art in human engineering, the bill personal
Features of its character and ability to supervise over people.
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